deli meat you can feel good about
Working with an existing client to expand their product line of meats, Purely Gluten Free was created with the intention of bringing deli meats to those with gluten allergies. Using a very clean and minimalistic approach to convey the feel of a pure, natural product, we created this packaging to make people with gluten allergies feel at ease with their purchase.
Agency: Jacobs Agency
Creative Director: Flora Caputo
Copywriter: Bernie Pitzel