authentic, smoky flavor in a convenient package
Working with an existing client to expand their product line of meats, Smoke Slingers was born as a down-home, southern line of barbecued meats. Catering towards middle-aged men, the packaging design mimics the actual containers local, small-town barbecue joints usually use for their meat.
Agency: Jacobs Agency
Creative Director: Flora Caputo
Copywriter: Bernie Pitzel